Every year, The Hollywood Reporter conducts a survey of hundreds of top people in the entertainment industry, inquiring as to the best Power Lunch spots. In the short 5 years since it first opened Soho House has become a magnet for A-listers and dealmakers, and is conveniently situated on Sunset Blvd. in West Hollywood.
Soho House is an L.A. favorite, but very few will actually ever get to experience it. Founded in London in 1995 as a private members’ club for people in the creative industries, Soho House & Co has since opened clubs across Europe and North America, as well as restaurants, cinemas, spas and bedrooms. Membership is difficult to attain as the club is looking to create a very egalitarian mix of people.
Founder Nick Jones characterizes Soho House’s ideal member as a struggling screenwriter who must save his pennies to pay his annual dues. “We don’t mind that person sitting in a corner with a glass of tap water all afternoon or all day,” he says, adding, “Exclusivity is not what we ever intended because we’re very inclusive—I suppose in a very exclusive way.” Next to that struggling screenwriter, one might also spot successful directors grabbing a burger at the bar or the cast of Entourage playing a game of Scrabble in the den.
Celebrities love the truly private nature of Soho House. The parking in the basement is very helpful, as people can avoid being seen going in or out. It is also a Paparazzi-free zone with a “no cameras” rule. Member Jesse Tyler Ferguson says, “Often in a conversation at my table at other places, I’m fixated on someone clearly attempting to take a picture of me from somewhere else in the room with their phone. They think they’re being subtle, and I’m thinking about how they’re going to catch me midbite. Here, with the no-camera rule, it’s not going to happen.”
THE place for a Power Lunch is the beautiful top floor restaurant, filled with charming decor and gorgeous olive trees. Actress Amy Adams says, “I love the idea of transforming an interior into an exterior, and the space itself is just so enchanting.” Director Michael Sucsy is quoted as saying, ““One day I walked in and my agent, my two managers and my attorney were all there but at different tables. It cracked me up. It takes 15 minutes to cross the room because everyone is there. It’s fun.”
In addition to the intriguing clientele and stunning views of the city, Soho House has a wonderful buffet of salads and proteins. It is a favorite option for being both quick and healthy. One producer finds it amusing to see that “even A-listers have to stand in line” for the buffet.
To learn more about Soho House and its other locations across the world, click here.